KEY BUSINESS ACTIVITIES
The main business remains wholesale and retail trading in specialised consumers' electronics, audio and video goods, photographic equipment and ''Lifestyle" products. It sells all popular brands from America, Japan, Europe, Hong Kong and Taiwan. It also holds the sole agencies for some of the products.
The key business activities are derived mainly from these 8 areas:
Duty Free - Airport
Downtown Specialty Shops
Wholesales
Exports
Regional Sales
Agencies
Road Shows
Cybershop - www.boonco.com
PRODUCTS / SERVICES OFFERED
BOON HI-TECH SUPERSTORE PTE LTD not only stocked the latest state-of-the art products, but also carry over 20,000 models to choose from, catering for the needs of all customers covering popular brands within:
Consumers Electronic Products
Apple, Belkin, Braun, Bose, Creative, Fumiyama, Griffin, Grundig, iAudio, iRiver, JVC, Motorola, Nokia, O2, Palm, Panasonic, Philips, Samsung, Sangean, Sennheiser, Sony, Steiner, Swarovski, Targus, Travelpac, Tivoli Audio, Twinbird, Varta, etc
Photographic Equipment & Accessories
Canon, Casio, Cullmann, Fuji, Fumiyama, JVC, Kodak, Microdia, Nikon, Olympus, Panasonic, Pentax, Samsung, Sony, Tamron, Steiner, etc.
The range of products that BOON HI-TECH SUPERSTORE PTE LTD carries are classified generally into:
Consumers' Electronic Products
- Audio equipment & accessories, Video equipment & accessories
- Telecommunication equipment & accessories
- Portable electronic musical instruments, Electric Appliances
- Batteries, Calculators, Digital Video Discs
- Compact discs, Cassette tapes, Records
- Laser Discs, Mini Discs, Video Compact Discs
- Computers including computer games & office equipment
- Other Electronic Equipment & accessories
- IT Convergence/Wireless Product
- Mobile Phones
Photographic Equipment and Accessories
Cameras (Fixed, AF, APS - using films), Video Cameras, Digital Cameras Films, Binoculars, Tripods, Lenses, Storage Media and Accessories.
E-COMMERCE SOLUTION CURRENTLY ADOPTED
Marketing concepts change all the time. It is no longer that businesses are traditionally conducted from tangible shop fronts, but that of visual dynamic interactive cybershops.
With the growth of the popularity of Internet, and knowing that the younger generations prefer to surf the Internet for their requirements, there is a huge market being created by this group of younger generations.
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